✦ Spare change. Real impact.

Back the Forward Thinkers you believe in — with every purchase you already make.

Link your card. Every purchase rounds up to the nearest dollar. Your spare change goes directly to mission-driven Forward Thinkers — split however you choose.

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How it works

Three steps. No thinking required after setup.

1

Forward Change

Every purchase rounds up to the nearest $1, $2, or $3. Your $4.27 coffee becomes a $5 coffee — the $0.73 goes into your Forward Change account. When it reaches $10, we collect it and send the money to your Forward Thinkers minus administrative fees.

2

Choose Forward Thinkers

Browse our directory of mission-driven Forward Thinkers. Pick the ones you believe in and decide how to split your change among them.

3

Watch it add up

Your dashboard tracks every forward change in real time. Small amounts add up fast — and you'll see exactly where every cent went.

Featured Forward Thinkers

A few of the companies your spare change could support today.

GreenGrid Energy

Bringing affordable solar microgrids to underserved rural communities.

Climate

AccessAI

AI-powered assistive technology making digital tools accessible to everyone.

Accessibility

NutriRoute

Routing surplus restaurant food to food banks in real time, eliminating waste.

Food Security

Ready to put your spare change to work?

Free for Forward Changers. Free for Forward Thinkers. Your change goes further than you think.

How Forward Change works

Plain-language explanation of exactly what happens with your money.

The Forward Change mechanic

When you make a purchase with your linked card, Forward Change calculates the difference between your purchase amount and the next dollar (or $2 or $3, depending on your tier). These small amounts accumulate in your Forward Change balance. Once your balance reaches $10, we process a single payment — splitting it across the Forward Thinkers in your support split, according to the percentages you set.

Choosing your tier

You choose whether to forward change to the nearest $1 (default), $2, or $3. All three stay firmly in "spare change" territory — the goal is effortless, not noticeable.

Your split

Choose one or more Forward Thinkers from our directory and assign a percentage of your forward changes to each. Percentages must total 100%. Change your split anytime — your next batch will reflect the new allocation.

Important — please read:

This is a gift, not a donation and not an investment. Funds sent to Forward Thinkers through Forward Change are gifts — they are not tax-deductible (Forward Thinkers are for-profit companies, not charities) and they do not give you any equity, ownership interest, or right to returns of any kind.

Forward Thinkers are verified, not endorsed. Every Forward Thinker listed on Forward Change has passed Know Your Business (KYB) verification through Stripe, confirming they are a real, legally registered company. Beyond that, we do not evaluate their products, finances, management, or likelihood of success. You should do your own research before choosing to support any Forward Thinker. Forward Change is a facilitator, not an endorser.
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Browse Forward Thinkers

Discover mission-driven Forward Thinkers your spare change can support.

GreenGrid Energy

Affordable solar microgrids for underserved rural communities.

Climate

AccessAI

AI-powered assistive technology for digital accessibility.

Accessibility

NutriRoute

Real-time surplus food routing from restaurants to food banks.

Food Security

LearnBridge

Connecting rural students with certified tutors via low-bandwidth video.

Education

PharmaX

Generic medication delivery to communities with no local pharmacy.

Wellness

ReWild Co.

Carbon-funded reforestation managed by indigenous communities.

Climate
GG

GreenGrid Energy

Founded 2021 · Austin, TX · Climate

Verified business. Every Forward Thinker listed on Forward Change has passed Know Your Business (KYB) verification through Stripe, confirming they are a real, legally registered company. We do not evaluate their products, finances, or management beyond that — please do your own research before supporting.

Our mission

GreenGrid Energy designs, installs, and maintains affordable solar microgrid systems for rural and underserved communities.

Create your account
Free forever. No subscription. Your spare change goes to Forward Thinkers, minus a small administrative fee.

By creating an account, you agree to our Privacy Policy.

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Welcome back, there

Here's what your Forward Change is doing.

$3.47
This month
$41.82
Lifetime total

My split

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$ / month (optional)
Monthly cap
$ / month (optional)

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Apply as a Forward Thinker
Free to apply and free to be listed. You'll get instant access to your Forward Thinker portal the moment you submit.
By applying, you agree that funds received through Forward Change are gifts from Forward Changers — not investments and not donations. They are taxable as ordinary business income. You may not misrepresent your business to Forward Changers on this platform.
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Advertise on Forward Change

Reach a community of values-driven consumers who put their money where their heart is.

100%
opt-in audience — every user chose to be here
Mission-first
Forward Changers who actively support world-changing companies
High intent
linked their bank card — real spending power, real engagement

Who we're looking for

We partner with brands that align with our community's values — sustainable products, ethical businesses, financial tools, wellness brands, and companies that genuinely care about their impact. We do not accept ads for gambling, payday lending, tobacco, alcohol, or any product or service that conflicts with our mission.

Get in touch

Tell us a little about your brand and what you're looking to achieve. We'll get back to you within 3 business days.

Your spare change.
Their big break.

We built Forward Change because we believe great ideas deserve more than a like — they deserve a dollar.


Why we exist

Most of us scroll past incredible companies every day. We see their mission, nod our heads, think "I love that" — and keep scrolling. Forward Change is what happens when you stop scrolling and start doing something. Even if it's just 47 cents at a time.

Every time you buy a coffee, grab lunch, or fill up your tank, a few cents round up to the next dollar. Those cents go straight to the mission-driven Forward Thinkers you believe in. Not a charity. Not a fund. Just a direct line from your everyday life to the people working hardest to change it.


What we believe

💡
Small bets compound
A dollar here, 50 cents there — it adds up fast. And when thousands of people do it together, it becomes real fuel for real companies.
🤝
Forward Thinkers deserve a chance
Great ideas don't always find the right investors. We think the crowd — people like you — should have a say in which companies make it.
🔍
Honesty first
We charge a 10% platform fee. We tell you that up front. Your money goes to Forward Thinkers, not hidden in fine print. We're not a charity either — but we think doing good and building a business aren't mutually exclusive.
🌱
We're just getting started
Forward Change is a small, independent platform. No venture capital. No corporate parent. Just a founder with a good idea and the guts to build it.

The person behind it

WL
William Lackie
Founder, Forward Change

"Great ideas are everywhere. The people building them just need a little fuel to keep going. That's what Forward Change is — a way for all of us to move change forward, together."


We're building this in the open, one feature at a time. If you're a Forward Thinker that wants to be part of it, or a Forward Changer who wants to put their spare change to work — welcome.

Forward Thinker Portal

Manage your profile, video, and payouts.

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